Posts Tagged ‘Lights’
A-Trak, Alessia Cara, BADBADNOTGOOD, Billy Talent, Black Mountain, Broken Social Scene, Buck 65, Caribou, Chromeo, City and Colour, Crystal Castles, Deadmau5, Death From Above 1979, Dragonette, Drake, Esthero, Feist, Fucked Up, Godspeed You! Black Emperor, Gord Downie, Grimes, Holy Fuck, Hot Hot Heat, Islands, Junior Boys, K-OS, Kid Koala, Leonard Cohen, Lights, Mac DeMarco, Metric, MSTRKRFT, Owen Pallett, Peaches, Purity Ring, Richie Hawtin, Rufus Wainwright, Sixtoo, Sloan, Stars, Tegan and Sara, The New Deal, The New Pornographers, The Rural Alberta Advantage, The Sheepdogs, The Stills, The Weeknd, Tiga, Tokyo Police Club, Wolf Parade, Zeds Dead
5 Seconds of Summer, A$AP Ferg, Akon, Alambama Shakes, Alessia Cara, Ariana Grande, Best Coast, Big Sean, Billy Idol, Boy George, Chaka Khan, Chance the Rapper, Cher, Chic, Ciara, Cyndi Lauper, Demi Lovato, DJ Snake, Duran Duran, Ellie Goulding, Elton John, Erykah Badu, Fergie, Fifth Harmony, Florence + the Machine, Flying Lotus, Guns N' Roses, Iggy Azalea, Justin Timberlake, Katy Perry, Ke$ha, Kelly Clarkson, KISS, Lenny Kravitz, Lights, Lil' Wayne, Lional Richie, LL Cool J, Lorde, Lupe Fiasco, M.I.A., Mac Miller, Madonna, Mariah Carey, Maroon 5, MC Hammer, Michael Buble, Missy Elliott, Neko Case, Nick Jonas, Nick Minaj, Nickelback, One Direction, Pharrell, Pitbull, Prince, Public Enemy, Shania Twain, Sheena Easton, Soulja Boy, Stevie Nicks, T.I., The Chainsmokers, The Rolling Stones, The Weeknd, Travis Scott, Trey Songz, U2, Usher
Anvil, Austra, Barenaked Ladies, Billy Talent, Birthday Massacre, Blue Rodeo, Broken Social Scene, By Divine Right, Cowboy Junkies, Danko Jones, Death From Above 1979, Drake, Elliott Brood, Fucked Up, Hayden, Hidden Cameras, I Mother Earth, Killer Dwarfs, Kim Mitchell, Lights, METZ, Our Lady Peace, PartyNextDoor, Platinum Blonde, Rush, The Sadies, The Skydiggers, The Spoons, The Weeknd, Timber Timbre
Fair enough but for some reason, reading this compelled me to run a comparison on 30 favourite Toronto bands (anecdotally) and see how they compared in terms of their social media followings on Facebook and Twitter.
Having a ton of density on social media should be a clear sign of popularity. But maybe it’s not? It could mean your label is just ESPECIALLY talented at building your online following or perhaps your fan base skews towards the type of guys and gals who spend too much time on their computer or iPhone.
In terms of this latter suggestion, I was curious to see how veteran-yet-active Toronto bands (i.e. Rush, Blue Rodeo) compares to “hot young upstarts” (i.e. PartyNextDoor, METZ).
Interestingly, there weren’t a lot of clear inferences that could be drawn between age of the band and their ability of mobilize their fans via social media. Granted, this was far from a truly scientific measurement but it does show, in part, that in 2014, fan bases will mobilize regardless of the tenure of the act (with a few outliers, just to confuse us and make us Google ‘PartyNextDoor’).
Check out these cool graphs…
Artists who ranked far higher on their Facebook following: Death From Above 1979, Fucked Up, Cowboy Junkies, Anvil
Artists who ranked far higher on their Twitter following: PartyNextDoor, Kim Mitchell, METZ, Killer Dwarfs, Elliott Brood