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Posts Tagged ‘Wale’

Ignored 22: Revelations 2013

In Uncategorized on December 21, 2013 at 1:54 am

Ignored22

A selections of revelations revealed vis-à-vis CompletelyIgnored.com in 2013. Enjoy!

1. A person’s understanding (and by understanding, I don’t mean appreciation) of music is going to be predicated on whether they “lived through it”. (#ignored1).

2. The segment of the world population that TRULY “experienced” Kraftwerk is very small. (#ignored1)

3. If they were positioned differently, the Replacements could have had Bon Jovi’s career. (#ignored2)

4. The five-minute feud between Wale and the Toronto Raptors’ play-by-play team wasn’t anything. (#ignored3)

5. The iPod has morphed all “guilty pleasures” into simply “pleasures”.  (#ignored4)

6. The MuchDance CD series is the Nuggets of (underrated) Top 40 Europop. (#ignored4)

7. Coachella Festival speculation is the fantasy baseball of music fandom. (#ignored7)

8. The Columbia Record and Tape Club preyed upon the lazy and dim-witted. (#ignored8)

9. I listened to the Jesus and Mary Chain’s Psychocandy in a speeding motorboat. (#ignored8)

10. Being vague and/or absent is a good technique for bands to use to become more beloved. (#ignored9)

11. Adult moshing levels are a strong means of measuring the room energy of a live music performance. (#ignored10)

12. The Wikipedia definition of “headbanging” is amazing. (#ignored10)

13. SIANspheric were superior to 90 per cent of the original shoegaze bands. (#ignored12)

14. The Breeders would be remembered completely differently if they used different album art and weren’t signed to 4AD. (#ignored12)

15. The Cure’s “Friday I’m in Love” and R.E.M.’s “Shiny Happy People” were both good-to-great songs. (#ignored13)

16. Big Sean’s “Control” is not a diss track, (#ignored14)

17. People create fake LinkedIn profiles for their (assumedly) favourite musicians. (#ignored15)

18. Mating 1980s modern rock with 1990s Canadian beer advertising was a thing. (#ignored17)

19. Lou Reed spent his life conflicted between being Lou Reed and “Lou Reed”. (#ignored18)

20. “They’re awesome live!!” can be either a help or a hindrance in music marketing circles. (#ignored19)

21. Hipsters wrongly assume that R. Kelly is self-aware. (#ignored20)

22. Limblifter deserve a career achievement in the “random lip ring” category. (#ignored21)

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Ignored 3: In defense of not being defensive

In Uncategorized on February 25, 2013 at 11:29 pm

Ignored3

Bold statement: Social media has added a layer of legitimacy to how we perceive and assess the actions of musicians (and notables, in general).

The five-minute feud between “well-known local rapper” Wale and the Toronto Raptors play-by-play team was excellent and properly rated.

If you missed the write-ups, here is my own play-by-play of what went down (do a Pink Floyd/Wizard of Oz style synch up for maximum impact)…
* 0:12 – “Supposedly, this fan is a well-known local rapper…”. Technically true. Cool button on Wale’s toque BTW!!
* 0:28 – There is some serious disbelief that the “well-known local rapper” (WKLR) is actually well-known. Why? Is it THAT hard to belief? The immediate request for people to verify his celebrity by Twitter is kinda messed.
* 0:32 – “He’s not Drake. That’s for sure!” is an early candidate for 2013’s whitest sounding diss.
* 1:39-1:45 – “Wall-eh. Wall-eye. I caught a walleye once!”. Ugh, just stop.
* 1:56 – Amazing reaction by Rautins at the assertion that Wale > Drake = “C’mooooonnnnn!”. Clearly, the Jeff Chang of NBA analysts was in the booth on this evening.
* 2:21-2:23 – More Wall-eh/Walleye talk. These guys are dismissive.
* 2:30-2:55 – I get a Raps-Wizards tilt in mid-February isn’t the most exciting gig but these two are wildly hung-up on the fact they’ve never heard of Wale. Check the game clock in the bottom right. This jag went on for close to a full quarter.
* 2:56-3:08 – “What’s up? Sayin’ hey. There he is right… there”. Based on their expressions, it honestly doesn’t seem like Devlin and Rautins realize that this WKLR thought they were major a-holes. Also, Wale’s wingman looks like a poor man’s Drake.

Wale went to Twitter after the game and posted this loopy defense of his actions.

wale

This was a great example of a non-event playing out like a non-event online without any interference from record labels or front office types or anybody except for those involved.

10 years ago, the music industry was so tightly wound that even a low-level news story like this would no doubt have gotten the hackles up of publicists and image consultants. Today, a lot of those filters are gone and artists can behave badly in public and everybody can see that the ultimate impact is nil or next-to-nil.

Will Wale get anything but a small slice of publicity for basically telling these two to get bent?

No.

Will Devlin and Rautins be spoken to for coming down hard on a WKLR? Will hands be slapped?

Hell no.

This story isn’t anything. And that’s why it’s something.

In 2003, you’d be forced to follow this story through the lens of a writer or a PR team who no doubt would’ve spun it into something far more sensational.

In 2013, you get the real time version and see that not much trends towards nothing. And that’s OK.

In a somewhat similar vein, we’re in the midst of a Twitter “war” between Justin Bieber and Black Keys drummer Patrick Carney. The virtual fisticuffs have been fairly benign and it’s doubtful that anybody regards this as anything more than low-level crap.

This “feud” will endure, fade into nothing and nobody will think that much of it after… or during. These are small distractions that (at most) should add a pinch of levity to being a music fan. Accordingly, we should allow our musicians to get a bit dangerous because ultimately, only the most extreme screw-ups are going to have a shelf life.

Everything else is just entertainment. Or in other words, their job. 😐